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The Signals Are Talking: Why Today's Fringe Is Tomorrow D5C one of the most distinguishedAmy Webb is a noted futurist who combines curiosity, skepticism, colorful storytelling, and deeply reported, real world analysis in this essential book for understanding the future. The Signals Are Talking reveals a systemic way of evaluating new ideas bubbling up on the horizon distinguishing what is a real trend from the merely trendy. This book helps us hear which signals are talking sense, and which are simply nonsense, so that we might know today